Pink inspires – a true Jewish message in her show

Last night I went to see the Jewish musical star Pink in concert. I bought tickets a long time ago and heard that she was a tremendous performer. I like her music, although I’m far from a rabid fan. With Sheryl Crow opening, I was excited for the show.

Sheryl Crow was awesome. She brought me back in time with her classic songs and while the show was in a stadium, I wish she was in a smokey crowded bar where you could really feel and appreciate her music. I enjoyed her performance as it brought me back to simpler times.

Then it was time for the main event. Pink was electric from the very beginning. Her energy and joy filled the stadium with positivity. Since October 7th, over a year ago, I’ve had a hard time truly letting go and embracing joy. Last night, Pink unlocked that for me. What a performer. She exuded happiness. Love flew from every song and every time she talked to us. Her very first song set the tone – watch and listen as she bounces with joy and flies effortlessly.

Her flying early in the show was beautiful. The music was great and she added elegance and beauty. The past 12 plus months have been filled with so much ugliness. October 7th and those images never leave me. I’m glad that I saw the Hamas 47 minute video but it altered who I am. I am glad that I have been to the Nova site twice, heard from survivors, and those involved with rescuing people that day, but the horror is now a part of me. I’m glad that I went to Kfar Aza twice, heard the stories from the IDF and from somebody who was there that day and recently returned to their home. I’m glad that I saw what the Hamas terrorists did but those images are burned into my soul. Last night, as she performed, it was the first time since October 7th that the only thing in my mind, heart, and soul was beauty and love.

Her cover of Pat Benatar’s “Heartbreaker” got us up, singing and dancing. I was transformed to the early 80s and my high school days. To simpler times. A time when hate didn’t dominate the world. When we didn’t see daily antisemitism and Jew hatred. Violence against Jews wasn’t happening on the streets of Amsterdam, Paris, New York, Chicago, and so many other places. I thought of my diverse group of friends from that time – we didn’t think about identity politics or our differences – we focused on the people we liked. So many of them are still friends today. Jewish, Christian, Mormon, Black, White, Gay, and Straight. We played sports together, went to parties together, hung out on the streets together, went to concerts together, and got in trouble together. I miss the simpleness of those times. The moral clarity that existed for us in high school and then college. Enjoy the song and performance, I sure did.

I wish that I recorded Pink as she talked to, and about, her mother and their relationship. Her mom was in the front row and it was a classic Jewish mother moment. We all laughed but I think those of us who have Jewish mothers laughed a little deeper as she talked about her mom telling her what to do and then watching her mom actually do it from the audience and Pink listening to her and then begging her to stop. When she talked about her late father, it hit home deeply for me. It brought me right back to my dad and the relationship we had. It made me sad and joyous at the same time. While I don’t know her, never met her, and have no personal relationship, I know we bonded over the loss of our fathers. Then she brought her daughter on stage to sing part of a song with her. What a highlight. I enjoyed watching Pink’s face more than anything else as she listened and watched her daughter Willow sing. As a father, there is nothing better than seeing my children succeed. Their joy and success is so much better and more powerful than my own. I could see that on Pink’s face and it reinforced my committment to do whatever I can to make this world a better place for my children and eventual grandchildren. There is no excuse for us to sit back and not do the work. Not put in the effort. We are not responsible for the outcome but we are each responsible for doing the work. That’s a summary from Pirkei Avot, the Ethics of our Fathers. It shows that anybody can learn and even teach a little Torah.

The show ended with an incredible encore where Pink literally flies across the stadium. The freedom in the song and as she flies is so clear. It’s a reminder that we control how we feel. We control whether we want to be tied down, locked up, bitter and angry, or if we want to be free, flying through the air, looking for the beauty and enjoying what the world offers. It takes effort to do it, but the power to live meaningful and beautiful lives is entirely in our own hands. The question is are you willing to do the work? Watch Pink fly and sing – see and feel the freedom. As the movie version of Wicked is about to be released, watch Pink defy gravity. Sorry I lose her for a bit but you get to see the audience during that time and feel the energy.

Pink inspired me last night It shows that you don’t have to truly be a torah scholar to inspire people with Torah values. It also shows how learning some Torah can help you see Jewish wisdom in every day life.

My friend Yocheved Ruttenberg is another real example of this. Founder of the Sword of Iron Facebook group with 40,000 members all interested in volunteering in Israel, her story as a 23 year old changing the world is inspiring. She recently won the Z3 Bridge Builder award. Her speech highlights her story and what she has done and what she is doing. It is inspiring.

The joy Yocheved brings to the 40,000 members of Sword of Iron is incredible. I read the posts of people volunteering in Israel and sharing their pictures doing it. I read about all the amazing volunteer opportunities and am astounded and inspired. It makes me wish I was independently wealthy and could just go and volunteer full time in Israel. From picking fruits and vegetables to helping rebuild in the south. Preparing BBQs for IDF soldiers to making tzizit for them. Helping those in need in every aspect of society. All done with gratitude. All done with grace. All done from the heart. All for our Jewish brothers and sisters who are fighting for the survival of the Jewish people. If you really want to experience the joy of Yocheved and her work, watch this Shabbat Shalom video. I can’t get enough of it. I dare you to only watch it once. It’s infectious.

There are so many ways to change the world and the world needs changing. You can do it through music. You can do it with volunteering. You can do it by helping others. A friend of mine who made aliyah years ago reached out today. He and his family will be in the United States to get away for a much needed respite in December. They will be in Florida for part of their trip and like my family, love sports and wanted to go to the Orlando Magic game for Jewish Heritage Night. They were having trouble getting tickets and asked for my help. Quickly, I was able to secure tickets for him in the block at an affordable price. I then reached out to a friend to see if they can help with some VIP experiences for their children. After the year that they have experienced, the least I can do is try to help them have some peace and joy. Just like Pink gave me last night, I can help them have a few moments of joy where they aren’t worried about sirens, they aren’t worried about rockets, they aren’t worried about friends in the IDF and if they are alive or not. They can be kids, enjoying a basketball game and maybe getting some special access. It didn’t take much for me to help. A little research. A few text messages. It did take effort but not much. Often times we don’t realize how easy it can be to make a difference in the lives of others. How we can give a little bit of life and levity to those in need.

I work with Dror Israel, and amazing organization that helps children with schools, youth groups, and summer camps. Their ZIONIST youth movement is in all the Druze villages and in 55 Arab villages with more than 20,000 Arabs involved. They do amazing work. In this same context, they are creating restorative trips for children and families to get away from areas with sirens, to go to Mitzpe Ramon (Israel’s version of the Grand Canyon). This short video highlights what they do and what the effect and impact is. They are changing the lives of these children and families and changing the world.

We have the ability to change the world with our own actions. Pink gave me a few hours of pure joy like I haven’t had since October 7th. Here is the question I pose to you. What are you going to do to find your joy. To find your stress relief? And what are you going to do to help others who are in need and can’t do it themselves? We all have that responsibility. It is Kol Yisrael Arevim zeh Bazeh (All of Israel is responsible for each other). Jewish or not, we can be inspired by this lesson. Each of us can change the world, one person at a time, one action at a time.

Let’s all choose to be like Pink, who electrified and inspired 75,000 people last night. Who sent a message of love, inclusion, support, family, and values. The movie The Waterboy puts it best. You can do it!

Temptation and the real lesson from Adam and Eve

It’s always interesting learning Jewish things in Israel, especially in Jerusalem.  Aryeh Ben David explored Chapter 3 of the beginning of the Torah with us.   We talked about Adam and Eve being expelled from the Garden of Eden.  The midrash (story from Rabbi’s) is that after being forbidden by God to eat from the tree of knowledge, it took them about 20 minutes to eat the apple.  It is about temptation. 

So why would God tempt Adam and Eve, knowing that they would fail the test and be expelled from the Garden of Eden?  How do we do when told we can’t do something, especially something that sounds interesting, fun or would be totally awesome?  A friend parks their Lamborghini in your driveway, gives you the keys, tells you they will be back in a month and that you CANNOT drive it.  How long would it take before the temptation to just take it for a little spin would win out?  He won’t know – it’s just a couple of miles.   Temptation is all around us and our goal is to do the best we can to not fall into it.

It is easy to fall into temptation.  We do it every day.  Too much food.  Delicious desserts.  Some people it’s with sexual activity.  Alcohol.  Drugs.  Buying expensive things that we can’t really afford.  Temptation feels good.  It’s immediate gratification.  The consequences happen down the road and we don’t think about them when we are in the middle of enjoying the fruits of temptation.  Adam and Eve didn’t think about what God would do if they ate the fruit they were told not to.  The consequences came after. 

How do we avoid temptation?  What can we do to be more aware?  That’s where structure comes in.  That’s where gratitude comes in.  Adam and Eve had everything, yet they still couldn’t appreciate what they had and risked everything because of temptation.  The desire for more.  They lost.  Often times we do the same.  We risk everything.  Our health by eating too much, the wrong type of foods, or too many sweets.  Our lives with drugs or alcohol.  Our marriage and families with sexual desires and behavior.  Sometimes we see the consequences and they are devastating, like Adam and Eve.  Sometimes we get away with them, which only reinforces the behavior.  It is like Las Vegas, and we are gambling with our lives.  Just like in Vegas, we forget that the house ALWAYS WINS

The second lesson we learned from Adam and Eve was to dream.  It sounds strange to think of that since the story doesn’t seem to focus on dreams at all.  Nobody ever told me that having dreams was part of Adam and Eve’s story.  It was about obeying God and the consequences when you don’t.  It was about being created in the image of God.  But dreaming?

After being kicked out of the Garden of Eden, Adam and Eve dreamed of finding a way back.  When they realized they could never get back, they began to dream about how to make the world they now lived in as perfect as they could to resemble the Garden of Eden.  That is the beginning of the Jewish value of Tikkun Olam, repairing the world.  Adam and Eve tasted the perfect world and lost it.  They, and their ancestors for thousands of years, would spend their time trying to recreate it. 

Each of us has the ability to make the world a little more perfect.  It’s not our job to make the whole world perfect.  That’s too much for any of us.  However, we do have the ability to do little things to make the world better.  That’s the essence of the story of Adam and Eve.  It’s not about how the snake convinced Eve or how Eve tempted Adam.  It’s not about how God took Adam’s rib to make Eve.  It’s about each of us doing our part to make the world a little bit more like the Garden of Eden.

It can sound overwhelming but it’s not.  It is the little things.  At our hotel in Jerusalem, I say hi and good morning to all of the people who work here.  The man who cleans my room is a nice guy, we talk throughout the day when I see him.  Instead of thinking of him as less than or pretending not to see him, I recognize him and treat him nicely.  He does the same to me.  Treating everybody as an equal human being makes the world a better place.  That’s an easy thing for us all to do if we simply pay attention and make the effort.

Adam and Eve had a big dream to make the world resemble the Garden of Eden.  Bigger dreams have bigger impacts.  We know one thing for sure, we cannot achieve a dream that we don’t have.  Dreamers in today’s world often get shut down.  There are too many challenges, too many risks to dream.  Yet it is dreamers who change the world.  Steve Jobs used to dream about making devices that you didn’t even know you needed.  The iPhone.  The iPad.  I remember the Thanksgiving discussion with my grandfather and my father about desktop computers.  My grandfather was 100% certain that there was no way that every house would want, need, afford, or have a computer.  In the end, he was right.  In my house we don’t have one computer. We have 6 or 7 computers (including laptops) and that doesn’t include iPads, iPhones, Apple Watches, etc.  Steve Jobs’ dream changed the world.

It isn’t just Steve Jobs though.  I remember a few years ago reading about a man named Rodney Smith Jr.  I’m sure you have all heard of him.  What?  You haven’t?  Rodney Smith Jr. came up with an amazing idea.  He wanted to raise boys into men, girls into women AND help those in need.  How does he do this?  He created a nonprofit called Raising Men and Women Lawn Care Service that encourages them to take the 50-yard challenge.  They are challenged to cut 50 lawns FREE for the elderly, disabled, single parents, veterans, & anyone in need of help in your town.  At each level of 10 they receive a new t-shirt of a different color and when they reach 50 lawns, the come to visit the boy or girl and present them both their black shirt to mark 50 lawns and give them a brand-new lawn mower, weed eater & blower!  How cool is that?  They are now in all 50 states, 8 countries, and have thousands of kids mowing lawns for people who need help.  In the winter, they shovel snow, and, in the fall, they rake leaves.  They are truly making a difference in the world.  Rodney Smith Jr. has made the world better for the thousands of children who are giving back, for their parents, and for the tens of thousands of people who get their services. 

Steve Jobs had another important quote for this context.  He said, “We’re here to put a dent in the universe. Otherwise, why else even be here?”  Each of us has the ability to put a dent in the universe.  As it says in Pirkei Avot (Ethics of our Fathers), Chapter 2:16; “(Rabbi Tarfon) used to say… It is not up to you to finish the task, but you are not free to avoid it.”  Our job is to participate in the job that Adam and Eve started.  Making the world as close to the Garden of Eden as possible.  What are you going to do today to make the world a better place?  What are your random acts of kindness going to be?  What impact will you make today.  We all have the opportunity to change the world a little bit every day.  The questions is are you going to do your part?

The Israel of today, the world of tomorrow

I’m back in Israel and have been for two full days.  They have been exhausting days, physically, mentally, and spiritually.  They have been uplifting days.  They have been challenging days.  Days filled with emotion and gratitude.  Days filled with joy and sadness.  Days that end in exhaustion and an inability to think any longer, let alone write.  It is Friday here and that means Shabbat.  Rest.  Recharge.  Gratitude.  Life.  Love.  Happiness.  Joy. 

I have been struck by a number of things on this trip so far.  Having just been here last month, coming back has felt different.  Normally there is a longing to return after 6 months, a year, or two years.  This trip, just a month later, has felt much more like really being home.  Not just a spiritual home or a Jewish home, but a real home.  The streets of Jerusalem are familiar because I was just walking them.  It’s a different feeling and very comforting.  Despite all that is going on here in Israel and in the world, there is both a feeling of being safe and a feeling of being where I belong.  It is a special feeling that is difficult to describe, especially in the crazy world we live in now. 

When we landed, we changed clothes and went to an orchard to pick apples.  Sammy, the man who owns the massive agricultural area is a patent lawyer who bought the land and cultivates it purely to feed those in needs.  Every bit of produce grown is donated to those in need.  Sometimes it is the IDF.  Sometimes it is families or even communities.  If you are hungry and want/need produce, you get it for free from these fields.  Volunteers like us do a great deal of the harvesting however he also hires at risk youth, those from challenging homes, those who need to earn money to help support their families, to come work the fields after school and in the summer.  Not only does he not make any money on this massive investment, it costs him money to pay the people to work.  It struck me that this is so Israel and is also the way to solve so many of our problems in the world.  Imagine if people like Bill Gates, Jeff Bezos, Mark Zuckerberg, Elon Musk, etc. used just a part of their immense wealth to follow this model.  Imagine if they took just a fraction of their fortune and dedicated it to both feeding those in need and helping provide an income for those who need it.  What would our country look like?  What would our world look like?

I write a lot about how we all have the ability to change the world.  This Israeli patent attorney is doing just that.  He took a fraction of his wealth and invested in people.  He invested in the future.  He invested in humanity.  As we filled up these two huge bins with apples, it was clear that his vision and passion had rubbed off on all of us.  We were working hard to pick the apples.  We were excited to see the bins filled.  It was hot and buggy, but we didn’t care because we were doing something that was meaningful and would feed people.  We were working the land of Israel.  We were making a difference.  I truly believe that people want to make a difference and want to give of themselves.  We need to do better on all level in making this possible.  This means people with the economic ability to invest like Sammy did.  It means the rest of us need to invest our time and effort like we and many others do.  It is possible with inspiration and commitment.  Are we willing to be inspired, to share the inspiration, and committed to doing our part in making the world better?

We finished the afternoon by going to the Kotel, the Western Wall, in the old city of Jerusalem.  Being in Jerusalem is always a miracle.  It is always special.  The place that King David built, thousands of years ago, as the center of the home of the Jews is incredible.  As we walked to the Kotel, we came upon an IDF unit being inducted at the Kotel. It was amazing to watch these young soldiers finish their training and take the oath as official IDF soldiers. Many will be sent to Gaza. Many will be sent to the north to prepare for a possible war with Hezbollah in Lebanon. There stood, proud to serve their country, proud to serve the Jewish people. It was powerful to see and be a part of.

I had 20+ prayers/notes from friends to put in the Kotel, to get them directly to God.  Each one I read, folded, kissed, and placed in the wall.  One after another.  The prayers were beautiful.  They were selfless.  It was all for the betterment of others or of the world.  It struck me that if we actually lived this way, our world would be so much better.  If our leaders truly were concerned about the betterment of others, the betterment of the world, doing the right thing no matter what, we would live in a magical place.  Is it too much to ask?  Maybe.  Or maybe we need to ask and hope, just not to expect.  Or maybe we need to ask, demand, and expect.  I don’t have the answer, I only know that if that was how we acted, we’d have the world we want.  When I finished with the notes, I placed my head against the Kotel, closed eyes, and thanked God for the life he has given me.  For my family, my friends, and the many gifts I get every single day.  I asked him to continue to do so and help me live in gratitude each and every day.  I asked him to take care of my family, friends, and the world.  I spent more time with the notes than I did with own prayers which felt right.  As we left, I couldn’t wait to return next week.

Yesterday we went to the Nova music festival site and Kibbutz Kfar Aza.  I was at both last month.  Nova was powerful and felt healing last month after visiting Kfar Aza.  We were doing it in reverse this time and I wondered how it would be different.  It was different.  We started with some music that would have been played at the festival.  Then we talked about what happened.  It was a powerful contradiction that we both felt and discussed.  Rami Davidian, a true hero of Octobetr 7th who spoke to us last month also spoke to us.  I recorded him so you can not only understand that we can all be heroes but also to see how this simple farmer changed 750+ worlds by saving 750 people on October 7th.  The risks he took.  The situations he put himself in to save people he didn’t know.  You can get a small understanding of what October 7th was like through his words. 

His story was even more powerful than before and inspired me to ask myself, what more can I do?  If Rami was willing to do what he did, put his life at risk for people he didn’t know, honor the dead, what am I willing to do?  One thing that he said that I want to add some context to.  When he talks about the dead women tied to the trees, they were naked, at least from the waist down.  They had been sexually abused.  Rami not only untied them, he honored them by covering them up, by respecting their bodies, and by saying the Shema over each body.  In a world with too many October 7th deniers, it is important to understand what Rami saw and hear his story.

We had a chance to wander the site.  Look at the posters of those murdered or kidnapped.  Put faces to names.  Some had stories about them as well to remind us of the person they were.  It was incredibly powerful.  As one of the students said, “I tried to find this one person’s poster but there were so many posters I couldn’t find it.  I kept going in circles until I finally gave up.”  The feelings were powerful and deep.  Not just the loss of life but the loss of the future.  Who among them was destined to cure cancer?  Who was going to solve our societal issues?  Who was going to write the song that inspired millions, the book that took the world by storm?  Who was the artist that was going to provide inspiration to millions?  The loss of future is immense.

Our final stop of the day was Kibbutz Kfar Aza.  Last month, as I toured Kfar Aza, I was filled with anger and rage.  The inhumanity infuriated me.  The way the world wants to forget or minimize October 7th fueled a deep rage as I went from house to house to house.  As I saw the houses ruined, burned, and the signs on the house that indicated how many people were killed in the house.  The stories we heard were painful.  In the young adult neighborhood of the Kibbutz the loss of life and future was palpable.  Last month my friend Ben was on his 7th visit to Kfar Aza when I was there for the first time.  As I told him how painful he was, he said, “This was my 7th time here and it gets worse every single time.”  I wasn’t sure what to expect this time.

This time our guide was a resident of Kfar Aza.  It was much more personal.  Shachar took us to his house to begin his story.  His next-door neighbor was away and his wife home alone.  The neighbor called Shachar and asked him to check on his wife.  He braved the risk of the terrorists to check on her and found her murdered.  He got back to his house and hid in his safe room with his wife, knowing that the terrorists came in next door and could come into his house at any time.  We sat on Shachar’s front deck under shade as he told us his story.  When he told us that the terrorists loved his deck and used it as a place to sit, plan, eat and drink, it was hard to believe that the chair I was sitting in right then was a chair the terrorists used to plan more murder and rape on October 7th.  It was personal.

Shachar highlighted how the Kibbutz defense team of 12 was decimated in the first hour, leaving them without any defense for 3 hours until a group of 9 soldiers showed up.  They were soon injured or killed, once again leaving them defenseless.  There were an estimated 1,000-armed terrorists that entered Kfar Aza against a defense force of 12 and then 9.  You don’t have to be a military expert to know those are bad odds.  It took the army many hours to finally reach the Kibbutz and, in Shachar’s words, “retake Kfar Aza”.  Powerful words. 

The armory where many of the Kibbutz’s defense force were killed

We toured the Kibbutz and saw the houses that were burned with people inside.  We saw the border and how close Jabaliya is to the Kibbutz (less than a mile from where we stood).  We saw the street that is still closed, and pictures are forbidden because they are still working to identify some human remains there.  Every person on that street was either murdered or kidnapped and taken hostage in Gaza.  Every single person.  And entire street.  Imagine your street having every single person murdered or kidnapped and taken hostage.  It is beyond inhumanity.   We saw the youth area with the pictures of those murdered.  Banners with pictures of the hostages taken from the Kibbutz.  We got to enter two of the apartments where Hamas murdered people.  Their personal items are still there.  Outside of the massive damage due to grenades and bullets, it was a home.  Yet the person who lived there was brutally murdered by terrorists. 

Sivan’s house was one that we could tour. The holes in the wall and the ceiling were unbelievable. Her bathroom was as she left it.

As I listened to Shachar and toured the Kibbutz, my stomach was in pain.  It was a deep gut pain.  My insides were twisting with each story.  The more Shachar talked, the more it hurt.  When he finally went back to work, he told us that in the middle of a dangerous job, he just froze.  People noticed and asked if he was ok.  When he told them no, they came to take over for him.  He hasn’t tried to work since then. 

Yet at the end, Shachar stunned me.  He told us that he still hopes for peace.  After all that he has seen and experienced, he still wants peace.  He isn’t sure when it will come but he believes and hopes that it will.  He invited us all to come back and visit him.  To stay at his house.  He loves Kfar Aza.  He doesn’t want to ever move and won’t leave.  He wants us to come visit and really experience it.  Most of all, he still wants peace.

Shachar talking to us

Last month, I wrote about how the bombs going off in Jabaliya were the only thing that gave me comfort during the visit.  It bothered me then and it bothers me now.  It’s not who I am yet is was who I was at that time.  This trip was different.  While we heard jets above us, saw missiles fired, heard explosions and gunfire, it wasn’t comforting.  It felt necessary.  Hearing the personal story of Shachar reinforced the evilness of Hamas.  He had told us how after Hamas had murdered, raped, and kidnapped people, the civilians of Jabaliya came across the border into the Kibbutz, looting homes and stealing whatever they could.  He saw a man with a crutch tying a TV to his back to take back to Gaza.  While I am sure there are some innocent civilians in Gaza, the behavior of civilians on October 7th shows that most are not.  From the celebrations on October 7th, the civilians who joined in the murdering, and those who came to loot and steal, the evidence is clear. 

As we come closer to the end of the war in Gaza and elimination of the last battalion, it is clear that Hamas cannot remain.  The textbooks provided by UNRWA cannot remain.  UNRWA itself cannot remain.  For there to be any peace, there needs to be both a change in leadership as well as a change in the taught hatred.  Without that, we will continue to have ongoing attacks and repeated wars. 

Shachar showed us that the desire for peace from Israelis remain.  There are serious conditions that must happen before that can occur.  The hostages must be returned.  Hamas must be eliminated from any type of power structure.  Gaza needs to be rebuilt with leaders who want to build a civil society with their neighbor, the Jewish State of Israel.  Anything less is unacceptable.  If people tell you Israel should accept anything less, tell them the truth.  Anything less is not acceptable.  It is not feasible.  It is not acceptable.  And it will not happen.

The Jewish people will not go away.  We will not allow our extermination.  If it becomes ‘us or them’ we will ensure it us.  Am Yisrael Chai.

Tikkun Olam? Tzedakah? Intention is how we change the world.

There is always a lot going on in the world and there is, unfortunately, always people who need our help.  One of the essences of Judaism is our responsibility to repair the world, Tikkun Olam, and to help those in need, Tzedakah.

We do this in many ways.  We support our local Jewish community through our schools, synagogues, JCCs, Federation, Jewish Family Service (JFS), Hillels, Chabads, and the many other organizations that make up our Jewish community.  We give of our time, talent, and our treasure. 

We support financially organizations that do important work in our local community, our state, and in our country.  We may support organizations in Israel like the Friends of the IDF, Jewish National Fund (JNF), or others that we learn of that inspire us.

We may donate to ‘Go Fund Me’ campaigns that help those we know or are friends of people we know who are in need.  We sign up for meal trains to provide food for those going through hard times.  We visit the sick, make shiva calls (visits to people who have lost loved ones), and help our friends with whatever their need may be at that time.

We lobby our local, state, and federal legislators to take action on the things that matter to us.  Jews are not monolithic so there are plenty of social and economic issues that matter to different people and we have the ability to do that.

This is and has been the standard Jewish way to give Tzedakah and to be involved with Tikkun Olam.  Now I am going to challenge you to look at the world in a slightly different way.

Every day that we wake up and take that first breath, we have an opportunity to make the world a better place.  It doesn’t take a lot of money.  It doesn’t take a lot of time.  It doesn’t even take a lot of effort.  It does take intentionality.  It does take a conscious desire.

When you have the conscious desire to make the world a better place every single day, it actually becomes really easy to do so.  Here is a brief list of six (6) things that you can do that take minimal/no money, minimal time, and minimal effort yet have maximum effort.

  1. Hold the door for others as you enter a building.  I do this regularly.  I let hold the door open and let people in before me.  Sometimes that means they get in line ahead of me.  They may get the table at the restaurant before me.  They may get the bank teller before me.  In the grand scheme of things, it doesn’t matter.  What does matter is the smile I get, the thank you I get, and the good feeling we both get from the interaction.  It can change their day and it certainly changes mine.
  • Offer to help somebody with their hands full.  The other day I was on a plane with my sons.  We had the bulkhead seats, and a mom came on board with her hands overloaded including two car seats.  Her kids were already in their seats with their grandmother.  It took no effort on my part to offer to help her take the car seats out of their carrying case, offer to help bring them back to the seats on the plane, or help with what she had in her hands.  The flight attendant did it and said he didn’t need my help, but afterwards thanked me for offering to help.  The mom got the help she needed.  The flight attendant felt appreciated and validated.  I was glad that I offered to help.  Everybody won.  All it took was the intention to help.
  • Pay attention at the grocery store and all around you.  There is usually an older person or a single parent with kids who is struggling to get through the checkout line or out to their car.  A few minutes helping them through the line and/or out to the car makes a huge difference in their day and has little to no impact on yours.
  • On the same flight, there were people who needed help taking their bags down from the overhead bin.  As I was taking mine down, I also took theirs down.  It took an extra minute to do that.  It made their life easier.  It had no impact on my time.  It took minimal effort.  It did take intentionality to ask if they needed help and then to give it to them.  A side benefit was to everybody else on the plane who didn’t have to wait longer to get off while they struggled with their bags. 
  • I was talking to a friend today who is very philanthropic.  She was telling me how much joy it gives her to give.  She gave me examples of not only gifts to organizations but how neighbors of hers had some significant unexpected expenses and didn’t have the financial ability to deal with them.  She gave them not only the money they needed but a cushion so that they didn’t have to worry and didn’t have to live with the stress.  It was something she could afford and had a huge impact on her neighbors and friends.  She got immense joy out of being able to help others directly.  Sometimes it only takes a little bit of money to make a huge difference in somebody’s life.  A couple hundred dollars may pay a utility bill that keeps it from being shut off.  A hundred dollars might clear a child’s school lunch bill, so they have dignity at lunch.  I know people who go to Wal Mart or K Mart and pay off layaway items so people can have gifts for the holidays.  It doesn’t always take big money, but it does always take intention. I promise you that helping somebody else will give you far more pleasure than anything you buy for yourself.
  • In 2018, on one of my trips to Israel, we stopped at the JNF headquarters in Jerusalem, and I had a chance to go through the records. I saw gifts that my grandparents made to JNF in 1967 and 1973.  It made me so proud to be their grandson.  My grandmother died in 1994 and my grandfather in 2001.  It was many years after the gift and after they died, yet their impact was still felt.  Intention.  Teaching your children and grandchildren about their responsibility to help others and make the world a better place is our obligation. Both sets of my grandparents did this. My parents did this. I do it with my children. If we use intention to teach our children and grandchildren, they will understand how important it is and they will make sure it is part of what they do in their lives.

Intention is always the key.  There are so many opportunities to make a difference, to change the world, that it is easy to miss them. I heard a story years ago about the father of the author Alex Haley. One interaction with one random man, changed his life forever. It allowed Alex Haley to become the person he was. The world got the gift of Alex Haley’s writing, all because of this one man, his intention, and his decision to help somebody in need. That man truly changed the world. Read the story, “The Man on the Train” and realize that you too can change the world, one person at a time.

I want to highlight two things that I have found to be meaningful and make a difference. Maybe one or both speak to you. Maybe neither does. I hope one or both do.

When I was in Israel in May, we met with Lt. Colonel Rabbi Yedida Atlas.  His title is Director of Special Projects.  What he really does is oversee the part of the IDF that ensures that their Torahs (yes, they have a torah with every unit) and their mezuzahs (yes, they have a mezuzah on all the doors of the barracks) are kosher.  As we talked, he mentioned that with all the reserves called up and with all of the new barracks being constructed near the Gaza border and now in the north, they need approximately 5,000 mezuzahs!! 

Rabbi Atlas talking to us about what they do and what they need. He is showing us the special IDF tzitzit that soldiers have asked to wear.

I work with a client that is in the business of providing fair trade, kosher mezuzahs, so I reached out and told Rabbi Atlas we would find a way to make it happen for the IDF and the soldiers.  Because Rabbi Atlas’s unit does the checking on the mezuzahs to make sure they are kosher, the cost is only $60 for each mezuzah.  That means our challenge is to raise $300,000.  Working with my client, we secured a match, reducing the need to only $150,000.

Each mezuzah now only costs $30.  So if you are interested in supporting the IDF and helping with them getting mezuzahs for their barracks, here is the link to buy them.  It’s also fully tax deductible!  You get to do a mitzvah, help the IDF, help Israel, get a tax deduction, and feel good about what you are doing.  How many ways do you need to win?

The second really amazing thing also has both a serious and fun component.  Many people don’t know that Israel has some amazing vineyards and a booming wine business.  Some of the wines from the Carmel mountains are incredibly highly regarded.  My friend Adam Bellos, founder of Wine on the Vine, has amazing Israeli wines available for sale.  So if you like wine and want to support Israeli vineyards you can order wine on his website.  That’s not the cool part of what I want to highlight.

On October 7th, not only were 1,200 people murdered, 257 were taken hostage.  There are 120 still hostages today.  Adam works with some of the families of the hostages and got their permission to use their pictures on certain bottles of wine to create Wines of Hope. As such, every bottle of wine tells a story. Wines of Hope tells the story of the 257 hostages who were taken captive by Hamas terrorists on October 7, 2023, and specifically the 120 people who remain there until today. With every sip you take, you drink the wine as a symbol of hope and a yearning for the return of the hostages.  One day, we will be able to drink together with them, fully rejoicing and celebrating true freedom.

In addition, one-third (1/3) of all the proceeds will be donated to the Hostages and Missing Families Forum.

You can support the families of the hostages, you can remember the hostages, you can support Israeli vineyards, you drink good wine, all while doing a mitzvah.  Imagine the conversations about the hostages while you drink the wine.  The awareness brought to those who may not know or really understand what happened on October 7th and what is happening with the hostages now. 

Hersh Goldberg-Polin, an American-Israeli who has been a hostage since October 7th.
Noa Argamani, recently rescued from being a hostage in Gaza.

You can order your bottles of wine here

We are often too focused on the people who can make large donations. Bill Gates. Mackezie Scott. Warren Buffet. Michael Bloomberg. Susan and Michael Dell. Mark Zuckerberg and Priscilla Chan. Bernie and Billi Marcus. The people who named the performing arts center in your town. In reality, we can all have the same effect every single day if we use intention. People don’t think about the big names every day, but they do remember the person who held the door for them. They remember the person who helped with their luggage on a plane or helped them at the grocery store. They appreciate the person who helped pay their utility bill or paid off the student lunch debt far more than the big name donors.

Intention is everything. If we live with intention, we change the world around us. The person that you help today may be the parent of the next Alex Haley. They may become the next Alex Haley. We never know what will happen, other than the life of the person we help will be better because of it and our lives will be better because we did something to make the world a better place.

What will you do today? How will you change the world today? Because you can. With intention.

Teachings from the Nova Music Festival

There are many dates that are significant in people’s lives.  December 7, 1941.  May 14, 1948November 22, 1963April 4, 1968June 6, 1968July 20, 1969.  March 28, 1979.  April 20, 1999 September 11, 2001December 14, 2012February 14, 2018In Seattle, it was July 28, 2006

All the dates above are significant ones.  All have meaning in my life.  However, for me, October 7, 2023, is a date that changed who I am as a person.  Israel has always been an important part of my life and my identity.  I remember the stories of my grandparents listening on the transistor radio on November 25, 1947, as the UN voted on the partition plan to create a Jewish state.  My grandparents were passionate Zionists, and both sets of them went to visit Israel.  I am the rare American Jew who is the 3rd generation to visit Israel.  My first trip was the summer of 1989 and I have been a total of 20 times so far with my 21st planned for this year and hopefully my 22nd and 23rd as well. 

As I sat in my living room on October 7, 2023, watching the horrors on television and sending WhatsApp messages to my family and friends in Israel to check on them, I knew that I was different as a result.  I could tell that I was changed as a result of what was happening.  I will never forget the image shown over and over on television of a minivan on the side of the road.  The father was the driver and had been murdered, his head laying against the steering wheel.  His young daughter was laying on top of him, also murdered.  This was one vehicle among many that were shown. As more information and video came out, the horror increased.  I sat in my chair watching the reports and getting live info via WhatsApp from friends.  My friend Maor, the consul general from Israel to Florida reached out to check on me and told me to stop watching the news because it was bad for my mental health.  But I couldn’t.  Senator Rick Scott called me to check on how I was doing.  I was both shocked and grateful that he called.  I worked with some friends to put together a community gathering to express our pain and anger, to give the community an opportunity to grieve together and hopefully a chance to begin to heal.  We had US Representatives there, Florida Representatives there, members of the US Senate sent aides and so did members of the US Senate.  Mayor Jerry Demings and his wife, Representative Val Demings came.  I don’t remember what I said when I spoke but I remember is was passionate, direct, and was filled with emotion.

When it was announced there would be a rally in Washington, DC, on the mall, I knew I had to be there.  I knew that both for my own soul and to be able to answer with integrity what I did after October 7th by my future grandchildren, I had to show up.  Being there with 300,000 other people was an amazing experience.  We sang Hatikvah together, heard from amazing speakers, carried our signs, chanted “Bring them home” about the hostages.  It was a feeling I will never forget. 

Riding the Metro to the rally when we broke into song. Am Yisrael Chai!

As time moved on, I learned of 4 friends that had family members taken hostage.  Six people taken on October 7th by Hamas.  Ultimately, four of them have been released.  One turned 13 the day after she was released.  Her mom was released day after her birthday.  My friends and I put together a campaign to get her birthday and Hanukkah presidents.  The video of her with the presents is priceless.  It made my heart sign.  Even today, watching it brings joy to my heart and soul.  This precious child was kidnapped, held as a hostage, kept in tunnels, and was traumatized.  To see her smile with these presents warms my being.

I worked with the Israel consulate to host a showing of the 47-minute Hamas video for politicians, law enforcement, and some members of the community.  Many told me that they couldn’t watch it.  Many told me that I shouldn’t watch it.  It was painful to see but for me, bearing witness was essential.  There are images I saw that I will never forget.  The cries of two little boys after their father was murdered in front of them, one having lost the sight in one eye.  Their mother coming to site hours later and seeing her husband lying dead in the doorway of the safe room.  Beheadings.  Blood smeared all over a room where people were executed.  Terrorists calling their parents to brag about how many Jews they killed and hearing the excitement not just in their voice but the voice of their parents.  It was the same type of pride I felt with my children when they graduated high school and college except this pride was for the murder of Jews.  It was horrifying to see and yet, I can’t imagine having not seen what the terrorists of Hamas did to my Jewish mishpacha (family). 

A friend of mine in Israel was recalled into the IDF and was the head of operations in Gaza.  He told me about what he did on October 7th to try to save people.  He spent 120 days in Gaza, coordinating the efforts to eliminate Hamas and free the hostages.  I got occasional messages and worried about his safety every day.  After 4 months of service, he was released from service temporarily to decompress.  He came to the United States for work related projects and happened to be in Orlando.  We had a chance to get together and during that time he shared a bit of what it was like during those 120 days.  How many times he was nearly killed.  He told me that the flight from Israel to America was incredibly difficult for him because it was the first time he had experienced quiet in 120 days, and he finally had a chance to process what happened.  I showed him the video of the little girl opening her birthday and Hanukkah presents after being a hostage.  The look on his face is one I will never forget.  It’s why he does everything he does. 

I attended the AIPAC Policy Summit in Washington, DC, just a few weeks ago.  We heard from parents of a current hostage.  We heard from a young woman whose parents were murdered while her brother hid under the bed, lying in their blood and urine for hours.  We heard from a survivor from the Nova Music Festival.  It’s always powerful to hear from our national politicians however it was nothing compared to hearing from those who were impacted by October 7th.  On the last morning on the Summit, we learned that a US citizen who was taken hostage was murdered by Hamas.  We all gasped at the news and the room was filled with sorrow.

Later that day, I finally went to get the tattoos I had wanted for a few months.  One is the words of Mia Schem, a hostage taken from the Nova Music Festival.  She said, and then got tattooed on her arm, “We will dance again.  7.10.23”.  I proudly have that on the inside of my right forearm.  The other one is a tree and under the roots it says NOVA  7.10.23.  They are constant reminders to me of the horrors of October 7th, of the rise of antisemitism, how we will always be Jews first and foremost, and that there is no need to hide being Jewish, my pride in my Jewish identity, and the importance of Israel to me.

I felt like I had been through the ringer since October 7th.  Powerful emotions, loss, fear, concern, anger, frustration – you name it, I have felt it.  I have wanted to go to Israel since October 7th however my family has not wanted me to go yet, so I have waited.  It’s been incredibly difficult for me not to go, not to be there, not to take action to do my part for Israel and the Israeli people.  The concept of Shalom Bayit (peace in the home) has been more important however it hasn’t been easy.  Initially I was going in March 2024 that was postponed until May 2024.  That date may even be changed.

So having been through the ringer, when there was a showing this week of the new documentary about the Nova music festival, I wanted to go.  I had no expectations about the movie or the speaker afterwards.  I think that was good because if I had expected the experience to have the impact that it did, I may not have gone. 

The documentary was shown through the eyes of those who were attending the music festival.  It’s not what I expected.  I didn’t expect it to be quite so ‘first person’ view.  You could hear the music, see the dancing, and celebrate with joy the fun those who were there enjoyed.  It reminded me of many things I used to do with my friends at that age.  When the rockets started at sunrise, it was strange hearing them talk about ‘fireworks’ because we already know they were rockets, but those at the festival didn’t at first.  Then they saw Iron Dome taking them out and they still had no idea what was coming.  As somebody who knew what terror was about to happen, it was hard to watch them in real time, make assumptions that we all would have made at that time.  You begin to see the terrorists arrive on bikes, trucks, and gliders.  You hear their joy and excitement because they are about to murder and rape and kidnap Jews.  I saw that in the Hamas video, but this one was different as it contrasted with those attending the festival.  Flipping back and forth between the arriving terrorists and the festival goers who didn’t know what was happening truly felt like a horror movie. 

As they began to run and hide, the videos shown were more from those hiding.  You could feel their anxiety as they recorded messages.  Some send goodbye messages to their families.  Some spoke to their parents who begged them to hide, play dead, do anything to survive.  The one thing that really hit home was their expectation that the army and the police would come rescue them.  As Ambassador Michael Oren has said, it was part of the covenant between the State of Israel and the people.  The army, the IDF, would always be there to protect them.  On October 7th, they weren’t.  Not only could you feel the loss of trust from those hiding, I felt it personally.  I always had incredible support and admiration for the IDF.  High expectations.  We don’t know what happened or why they were so unprepared on October 7th but the reality is they were unprepared.  They weren’t there when they were needed.  That loss of trust is palpable.  It doesn’t surprise me that over 300,000 reservists returned to duty after October 7th, more than were recalled and far more than were expected. 

There is a saying in the Talmud, “Kol Arevim Ze LaZeh (or BaZeh depending)”.  It means “All of Israel (or all of the Jewish community) is responsible for each other.”  It’s commonly said by Rabbis during a sermon urging us to do a little bit more.  On October 7th, it showed me what it really means.  We are all one.  What happens to one of us happens to all of us.  If we don’t stand together to take care of each other, nobody will stand with us and we will all fall.  It’s why I have struggled with not going to Israel since October 7th.  In my heart, in my soul, I need to be there helping in any way that I can.  I also need to be here with my family.  It’s my own internal struggle that I face and deal with on a daily basis. 

The end of the movie is when the IDF does finally show up, approximately 7 hours after the attack began.  I have seen this footage before and in the movie, they chose to blur out the dead bodies lying around the festival.  The footage I saw showed the bodies.  It was horrific. You could hear the urgency in the IDF soldiers voices as they cried to out for any survivors.  Is there anybody alive?  And reporting to everybody else that everybody they found is dead.  It’s a sobering sight.  It reminded me of the pictures from US soldiers discovering the Nazi death camps but now in real time for me.  The first time I saw that footage, I was struck by the number of people who were murdered, who were lying there dead only because they were Jews.  This time it was the voices of the IDF soldiers, devastated that by the time they arrived, there was nobody to save.  I felt their failure through their voices.  The breaking of that covenant.  The change occurring for all Israelis and Jews in the diaspora.   The need to look deep within and ask, “What am I doing?  How can I help?  What’s my obligation?” 

WARNING – The video below is GRAPHIC. You may not want to watch it.

THIS IS GRAPHIC – THE IDF ARRIVES AT THE NOVA MUSIC FESTIVAL TO FIND EVERYBODY DEAD

The movie ended, the lights turned on, blinding us for a moment.  I think we needed that moment of blindness to return us from the horrors occurring at the Nova Festival on October 7th to the current day. 

Lee Sasi, a young woman from Los Angeles, who is a survivor of the Nova music festival massacre, took the podium and began to speak to us. 

Here is a video interview she did with Jake Tapper of CNN on October 11th.  The story she told us was similar to what she shares here, only with more detail.  The way Jake Tapper is stunned and doesn’t know what to say is how we felt listening to her months later.    Her pain, expressed days later, was no different when she spoke to us.

https://www.cnn.com/videos/world/2023/10/11/the-lead-lee-sasi-jake-tapper-live.cnn

Here is her interview with Chris Cuomo.  It is hard to watch without tears coming to my eyes.  The brutality of Hamas.  The sacrifice of her uncle. 

https://www.newsnationnow.com/video/survivor-of-israel-festival-attack-was-saved-by-uncle-%e2%80%98he%e2%80%99s-a-legend%e2%80%99-cuomo/9075461

I get angry when I hear about Israel’s ‘indiscriminate killing’ of Gazan citizens, because it’s not true.  The data, even using the numbers provided by Hamas, shows that the civilian to military casualty rate is approximately 1:1, one of the lowest ever.  The UN reports that the normal rate is 9:1, meaning 90% of all casualties in war are civilians.  This means that Israel is 9 times better than the accepted ratio by the world.  War is awful and innocent people die.  It’s why we need to try to avoid war at all costs.  But when we can’t, we have to fight the evil.  Hamas is the evil that is involved with indiscriminate killings.  Listen to Lee’s description of how the terrorists fired into the bunker of civilians.  How they threw grenades into a mass of civilians.  How they executed a man in front of the bunker as he yelled to them in Arabic, “I am an Arab, I am an Arab.”

Listening to Lee speak about what happened at the Nova festival and the horrors and evil of Hamas impacted me deeply.  It became more personal than before.  It reinforced how essential it is that we fight against evil because if we don’t eliminate evil, if we allow evil to live, it will grow.  And evil will destroy all of us, just like Hamas executed the Bedouin man outside the shelter who was yelling to them that he was an Arab.  Evil doesn’t care. 

We see this in our own country as people are choosing to attack Jews in the name of Palestinian freedom.  How does a synagogue being attacked help the people of Gaza?  How does protesting a Jewish actor just for being Jewish, not for any statement or action, help get food to the people of Gaza?  How does blocking streets in America help stop the corruption of UNRWA who isn’t delivering the humanitarian aid to the people of Gaza and instead is giving it to Hamas who is keeping it or selling it on the back market?  Listen to what the people of Gaza are saying.  The humanitarian aid costs too much to buy.  IT’S FREE unless Hamas is stealing it.  The food packages don’t include any meat or protein.  That’s because HAMAS IS STEALING IT. 

I worry about not just the future of Israel but the future of the United States, of Europe and of the world.  We are allowing evil to win.  Hearing Lee Sasi share her story forces me to increase my efforts to fight evil.  After coming home from the event, I reached out to friends of mine who are Palestinians in Bethlehem, East Jerusalem, and Beit Jala.  I wanted to check on them, reaffirm our friendship, and set up a time for us to talk about what the future may look like and what we can do together, to fight evil and change the world.  I urge you to do the same with your friends, wherever they are.  Start in your local community.  Reach out to people who are different than you and get a cup of coffee.  Have a conversation.  Begin by agreeing that you want a better world and perhaps you disagree on how to get there.  Start the process.

We owe it to Lee Sasi, her uncle who sacrificed his life to save hers and others, and all those murdered on October 7th to make the world a better place.  We owe it to all those who have lost their lives as a result of the evil of Hamas to not let their deaths be in vain.  We can change the world but it takes our effort, our commitment, and our dedication to make it happen.  We need all of us to do our part. 

Change the world one small thing at a time

October 7th and the aftermath is very personal to me and to many other people.  I have friends who had family members murdered at the music festival.  I have friends that had relatives kidnapped by Hamas and taken to Gaza as hostages.  I have friends who raced into danger to fight the terrorists.  I have met with people who were attacked on October 7th and fought back.  I have spoken with people who were at Kfar Aza two days later and saw the massacre in person.  I have friends on the front lines in Gaza and in the north of Israel.  I have friends who have their children on the front lines as well.  Every day when the casualty report comes out, I take a deep breath and read the names of those who lost their lives, hoping and praying that I don’t know any of them.

I don’t know that I can adequately express the impact this has had on me.  The deep pain.  The feelings of loss.  Watching the 47-minute Hamas video of their atrocities was difficult and there are images burned into my brain that will never leave.  I check on family and friends in Israel regularly.  The time they spend in bomb shelters remains shocking.  I message and audio message with a friend who was in the reserves and is now in charge of logistics in Gaza.  The gratitude in his voice that I reached out was both heartbreaking and heartwarming.  When the war is over, he plans to come to visit and I look forward to seeing him and hearing what he is able and willing to share.

   A beautiful piece of art by the amazing Joanne Fink

With all of this going on, it’s hard to find positive things to focus on.  But not impossible.  And when I do, it’s incredibly uplifting.  During the short ceasefire when hostages were released, the four hostages that are related to my friends were released.  One of them, Hila, turned 13 the day after she was released.  Her mother Raaya was released two days after Hila.  My friend who is related to Raaya and Hila began raising money to purchase birthday and Hanukkah gifts for Hila after she was released while her mother was still held in Gaza.  When I saw this, I reached out to see how I could help.

  Hila and Raaya

We ended up creating an Amazon wish list for Hila and sharing it.  People began purchasing the items so quickly that more and more were added.  And people kept purchasing them.  So we added more and more.  And people kept purchasing them.  Everything that was added was purchased. The list was empty at the end. 

One of the things Hila loves is Rare Beauty.  A friend works for them and so I reached out.  She was happy to help and the response from them was amazing. An amazing package was put together by them for Hila.  Another friend reached out to help.  Hila loves closes from Gary V’s and he has a contact there.  They also put together a great package for Hila.  She also loves lululemon clothes.  I get a nice discount there and we used it to buy her the clothes she wanted.  People and companies stepped up to help this 13-year-old girl who had been held hostage by Hamas in Gaza.  It felt good to do something to help her.

Today my friend sent me pictures and video of Hila with the gifts we got for her.  The joy on her face is palpable.  It’s infectious.  The videos are in Hebrew, but you can understand her joy and excitement.  On a day when Israel eliminated significant leadership of Hamas and an escalation from Hezbollah, the Houthis, and Iran is expected, this joy was unexpected and appreciated. 

Hila opening her birthday and Hanukkah gifts from her worldwide Jewish family. Her excitement is infectious.
More gifts for Hila. Listen to the excitement in her voice.

It doesn’t take much to change the world.  We do it one step at a time.  Random acts of kindness.  Being there for friends.  Doing just a little more than is required.  Today’s world is filled with challenges.  Your small effort has rippling and long-lasting effects.  If you don’t believe me, listen to Hila’s excited voice.  Look at the joy on her face.  A lot of people did a little bit to make a difference for this 13-year-old girl who was held hostage by terrorists.  We made her birthday and Hanukkah special this year.  You can do the same for others.

The look on her face melts my heart

That smile for the makeup is precious

How can you not fall in love with her?

You can feel her excitement and awe at the gifts

The gifts from Rare Beauty with the note to her from them. Such a class act.

It’s hard to imagine this sweet child kept in captivity by Hamas. Those are the sneakers she wanted so much and got for her birthday/Hanukkah because of our collective generousity.